ÒýÊÀÜËÆºõ²»Ì«Çå³þß@ʼþ£¬ÉòÄÏÅóÝp¿Èһ£º¡°ÊÀÜ¡¢WµÜ£¬Äã²»²t½âºÜÕý³£¡£ÎÒ×î½üëÉÌͶµÄ¶à£¬¦°¢Àê°Í°ÍÑо¿µÄ͸һЩ£¬ÎÒ¸úÄãÖvÖv¡£¡±
ëS¼´£¬ÉòÄÏÅó±ã¢°¢Àê°Í°Í¿ØÖÆÖ¨¸¶µÄ±³¾°ºÍ¬F ÔÔ±¾±¾¸úýÊÀÜ¡¢¹¢Ö±¶þÈËÔ¼ÖvÊöÁËÒ»±é¡£
Ôí£¬Ö¨¸¶Ôø½ÊÇÒ»¼ÒÓɰ¢Àê°Í°Í¼¯F°Ù·Ö°Ù¿Ø¹ÉµÄ¹«Ë¾£¬ÆäÔ]ÔÖ÷ówAlipay e-coerce Corp.Ô]Ôì¶é_ÂüȺu£¬Ùì¶ÍâÙYÆóI¡£
2009Ä꣬ óÐÐÒªÇóµÚÈý·½Ö§¸¶¹«Ë¾±ØíßMÐÐä°¸áᣬ֨¸¶ÃôäJÑÐÅгö£¬á¦ÍâÙYÖ§¸¶ÆóIµÄÕþ²ßþÊÕ¾o£¬´óCÂÊÒªÉÏó×î¸ßÓ²¿éTÅú£¬Ò»µ©Åú²»Í¨ß^£¬¿ÉÄÜʧȥ֧¸¶ÙY¸ñ¡£
ì¶ÊÇ£¬ñRÜ¿Ëé_¢Á˽µäµÄ[¹ÉàÞDÒÆ´ó·¨]£º
µÚÒ»²½£º2009Äê6Ô£¬Alipay¢Ö¨¸¶70%¹É࣬ÒÔ1.67|µÄr¸ñÞD×½oÁËÓÉñRܿ˺ÍÖxÊÀ»Ê¶þÈ˿عɵÄijë×ÓÉÌÕÓÐÏÞ¹«Ë¾¡£
µÚ¶þ²½£º2010Äê8Ô£¬AlipayÓÖ¢Ö¨¸¶Ê£ðN30%¹ÉàÒ²ÞD×½oÁËÔë×ÓÉÌÕÓÐÏÞ¹«Ë¾¡£
Íê³Éß@ɲ½óEÖ®áᣬ֨¸¶ÔÚ¹ÉàÓÃæÒѽ³ÉéÔë×ÓÉÌÕ¹«Ë¾¿Ø¹ÉµÄ¼ÈÙY¹«Ë¾£¬ñRÜ¿Ë×¹É80%£¬ÖxÊÀ»Ê×¹É20%¡£
ëmÈ»Èç´Ë£¬µ«Ö¨¸¶Åc°¢Àê°Í°Í¼¯FÖ®égÈÔÈ»´æÔÚ f×h¿ØÖÆ(VIE)êPS£¬¼´Í¨ß^һϵÁÐÉÌI f×h£¬°¢Àê°Í°Í¼¯FÒÀÈ»¦Ö¨¸¶íÓÐëH¿ØÖÆà£¬Ö¨¸¶µÄØÕó±íÒ²ÒÀÈ»ãÈë°¢Àê°Í°Í¼¯FµÄºÏãó±íÖС£
Ò²ÕýÒòÈç´Ë£¬É´ó¹É|ÑÅ»¢ºÍÜãyKδÄß@ɴιÉàÞDÒÆÖиÐÊܵ½ëHÀûÒæµÄpʧ£¬ÔÚ¶ÊÂþÓÃæ]ÓÐ×èrß@ɴιÉàÞDÒÆ¡£
 Ã÷°×ǰÒòáá¹ûÖ®áᣬýÊÀÜÃ÷°×ÁËÉòÄÏÅóµÄÒâ˼¡£
¡°Éò¿£¬ÄãÊÇÕf£¬Ã÷µ¿Æ¼¼Ò²Í¨ß^ f×h¿ØÖƵÄÐÎʽ£¬ëH¿Ø¹ÉÒ»¼ÒÖ§¸¶¹«Ë¾µÄ¹Éࣿ¡±ýÊÀܵÀ¡£
¡°]åe¡£¡±ÉòÄÏÅóîhÊ×£¬¡°ºÜ¶àºÏÒµÄÊÂÇ飬¶¼ÊÇ¿ÉÒÔ×ͨµÄÂ¡±
ýÊÀÜüî^΢ӡ£
ËûÔÚ½Óµ½ÓÐêPÖ§¸¶µÄÈÎÕr£¬ÄÀÏé¹¢Ö±ÄÇÑeµÃµ½µÄÃ÷´_ָʾ¾ÍÖ»ÓÐÒ»l¡ª¡ªÈ«ÈÙY¿Ø¹ÉÒ»¼ÒºÏ¸ñµÄÖ§¸¶¹«Ë¾¡£
ËùÒÔËûµÄËùÓÐÕ{ÑÐÅcQ²ß£¬È«²¿¶¼ÊÇ»ùì¶È«ÈÙY¿Ø¹ÉíµÄ£¬K]¼Ïëß^°¢Àê°Í°Íß@·N·×ÓÊÇ·ñ¿ÉÐС£
¶øÉòÄÏÅóÖvµÄ°¢Àê°Í°ÍµÄÀý×Ó£¬½oËûÌṩÁËÒ»ÐÂҽǡ£
ËûÖªµÀ£¬¹¢Ö±K²»ÊÇÒªÌ׬F£¬¶øÊÇ´òµØÒªºÃºÃ×öÖ§¸¶IÕ¡£
µ«¹¢Ö±ßxñµÄß@lÞD×ÀϹɵķ½Ê½£¬´_ÈçÉòÄÏÅóËùÕf£¬²»Ì«Ã÷ÖÇ¡£
´ËÍ⣬ÀϹÉÞD×ßÒª¿Û³ý20%¶£¬¦¹¢Ö±íÕf·Ç³£²»»®Ëã¡£
ÔÚÉòÄÏÅóµÄ¢°lÏ£¬ýÊÀÜËÆºõ°l¬FÁËÒ»¸üµÄз×Ó£¬ªqÔ¥ÁË£¬Ì§